During his 15-year career as a top talent agent, King became a partner at William Morris Endeavor, making him the first African-American partner of a major talent agency. In 2015, the mega-agent-turned-producer founded MACRO, an innovative company focused on representing the voices of people of color across film, television and digital mediums. After producing the award-winning Fences, directed by and starring Denzel Washington, and co-starring Viola Davis, King's company had back-to-back successes with Mudbound and Roman Israel, Esq. His momentum continued in 2018 as MACRO was one of the producing bodies behind Boots Riley's hit film Sorry to Bother You and Leimert Park. Also this year, he announced a partnership with Lena Waithe and Eva Longoria to launch the MACRO Episodic Lab, supported by The Black List. As King's latest venture highlighting diverse perspectives, the incubator offers writers of color developmental support for original digital or television pilots. In its short history, MACRO's projects have already received nine Oscar nominations.