Major brands are cutting ties with the National Rifle Association, according to multiple reports.
The move comes after thousands of teenagers across the country are calling for Republican members of Congress and President Donald Trump to enact stricter gun control laws after 17 people were killed at a high school in Florida on Feb. 14.
Wyndham Hotels & Resorts, which offered NRA members 10 percent off their hotel bill, said it would be ending their discount program, according to Business Insider.
Hello Kim. Please know, Wyndham is no longer affiliated with the NRA.
— Wyndham Rewards (@WyndhamRewards) February 16, 2018
Hotel chain Best Western also took to Twitter and confirmed its partnership with the NRA has ended.
Best Western® Hotels & Resorts does not have an affiliation with and is not a corporate partner of the National Rifle Association.
— Best Western (@BestWestern) February 20, 2018
First National Bank also ended its partnership with the gun lobby group.
Customer feedback has caused us to review our relationship with the NRA. As a result, First National Bank of Omaha will not renew its contract with the National Rifle Association to issue the NRA Visa Card.
— First National Bank of Omaha (@fnbo) February 22, 2018
On Friday, #BoycottNRA was the top trending topic on Twitter.